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Stateline Speedway Sponsorship Clinic

January 4 @ 11:00 am - 5:00 pm

THIS CLINIC IS FOR STATELINE DRIVERS WHO HAVE COMPETED IN THE PAST OR PLAN TO COMPETE IN 2025.

SPACE IS LIMITED. RSVP IS REQUIRED.

RSVP Here >>> https://shorturl.at/CVwX4

The Stateline Sponsorship Clinic is designed to help racers learn how to use their race team and racetrack as a way to help companies build their business through auto racing sponsorship.

Sponsorship is often viewed as a “donation” by many businesses, we’ll show you how to get their attention and want to INVEST in you and your team to increase sales, improve customer loyalty, and more.

This workshop is interactive, hands on, and full of meaningful discussion.

Lunch will be provided.

KEY TOPICS

1. Overview of racing sponsorship; what it IS and ISN’T
2. How to find the right companies “Prospecting”
3. How to make contact, “the first call or email”
4. How to create a winning sponsorship package
5. Working with your track to sell sponsorship
6. Making the pitch – “How to sell sponsorship”
7. Building a winning proposal
8. The finance of sponsorship
9. Your digital presence; leveraging web, social media, and social commerce

RESOURCES (YOU WILL RECEIVE)

1. RaceQuest Marketing Manager eBook (a complete how-to guide to selling and managing sponsorship)
2. Turn-Key Promotions (a book of promotions you can use to generate sales for your sponsors)
3. Sponsorship Proposal Template
4. eMail Template
5. Calls Scripts/Idea Starters
6. Racer exclusive sponsorship packages from Stateline Speedway (how to bundle Stateline billboards, tickets, event nights, with you team sponsorship)

Details

Date:
January 4
Time:
11:00 am - 5:00 pm
Event Category:
Website:
https://statelinespeedway.rsvpify.com/?securityToken=pZmSXOe8xiGwevoQvSQcpkO1RBciRqAa

Organizer

The New Stateline Speedway
Phone
716-720-2403
Email
newstateline15@gmail.com
View Organizer Website

Venue

Chautauqua Sports Hall of Fame
15 W 3rd St
Jamestown, 14701 United States
+ Google Map
Phone
716-484-2272
View Venue Website